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🤖 Tyler Denk Just Cloned Himself (And You're Next): The beehiiv founder's new DenkBot isn't just an AI assistant — it's a digital twin that thinks, speaks, and answers exactly like him. He even provided our Good People quote this week. I caught up with Tyler to learn what sparked this experiment. Find the link to chat with Tyler’s digital mind below.

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The greatest innovations often solve fundamental human constraints. For thousands of years, we've been limited by the finite nature of human time and attention. No matter how brilliant, no person can be in two places at once or share their expertise with hundreds of people simultaneously.

Until now.

In March, I wrote about Delphi AI's ambitious vision to unbundle expertise from time. Here’s the link if you want a refresher.

Today, I'm exploring a real-world application of this technology that points to a profound shift in how wisdom propagates through society. And it’s name is DenkBot.

Tyler Denk, founder of newsletter platform beehiiv and author of Big Desk Energy, has created DenkBot, a digital extension of himself powered by Delphi's technology. This AI assistant isn't merely trained on general knowledge; it embodies Tyler's specific expertise, writing style, thought patterns, and even his voice.

I spoke with Tyler about what prompted this experiment.

"I had actually been pitched the value of providing creators a chatbot/clone to be more accessible to their audience a few months prior," he told me. "I never really thought about launching one myself until chatting more with Dara."

That conversation with Delphi CEO Dara Ladjevardian crystallized something powerful: the possibility of extending oneself beyond the constraints of time.

Tyler's journey illustrates a universal paradox faced by creators and experts: as your knowledge becomes more valuable, it simultaneously becomes less accessible.

"A lot of people reach out to me and ask the same questions about growth, strategy, startups, beehiiv, etc.," Tyler explained. "A clone makes it easier to protect my time and deflect those requests while also providing value to these people."

This is the essence of time arbitrage. By creating a digital twin that can engage in thousands of conversations simultaneously, Tyler has effectively multiplied himself without dividing his attention.

There's an organizational dimension as well: "We also have so many support docs and resources at the company I think we can make them more accessible via DenkBot."

What struck me about Tyler's experience was the relative ease of creating his digital twin. "Was pretty seamless experience overall," he noted. "The most tedious part was just recording a few hours of collective high quality audio to improve the voice quality."

A few hours of recording, and suddenly there exists a version of yourself that can interact with others while you sleep.

Throughout history, access to expertise has been gated by proximity and privilege. To learn directly from the best minds, you needed to be in the right place, know the right people, or have sufficient resources to overcome these barriers.

Digital twins like DenkBot suggest a future where expertise is radically democratized—where the best thinking is available to anyone, anywhere, anytime.

This isn't about replacing human connection but amplifying it. Tyler isn't gone; he's extended. His digital twin doesn't eliminate the need for the real Tyler but rather ensures that more people can benefit from his specific knowledge and perspective.

Looking ahead, I see three profound implications of this technology:

Tyler's experiment with DenkBot is still in its early stages. "Still all very experimental right now," he acknowledged. "I'll keep testing things and iterating accordingly based on feedback."

But even in this nascent form, it represents something profound: a glimpse into a future where the constraint of human attention no longer limits the spread of valuable knowledge.

As I wrote in my exploration of Delphi: this isn't time arbitrage at a personal scale, it's time arbitrage at internet scale. And we're just beginning to understand what that means for how expertise propagates through society.

We'll be cheering on Tyler and his digital twin as this experiment unfolds. After all, it's not every day we get to witness someone teach their clone to walk before it runs with their reputation.

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